Tessco Wireless Journal June July 2014 Page 3 TWJ June / July 2014

The entire product offering and your pricing is on TESSCO.com or call TESSCO at 800.472.7373. 3 June / July 2014 TESSCO FEATURE Large Venue Metro/Campus Choosing the right solution will require a site survey to answer a few key questions: For more information, visit www.tessco.com. Large Venues It is probably a safe bet that your mobile de- vice seldom leaves your side. As a society, we gravitate to locations that support wireless lifestyles. The wireless connection drives pro- ductivity and repeat business and enhances certain experiences, but only if access is available to a cellular network. From National Football League stadiums to private condo- miniums and single and multi-tenant office complexes, owners and developers recognize that improvements to a mobile cellular user's experience can differentiate a location. These deployments are complex and utilize the full ecosystem of manufacturers, contractors, val- ue-added resellers and carriers. Like a typical commercial deployment, active DAS solutions may be optimal. The power requirements of large venues must also be considered. A typical stadium on game day may need to support 30,000 users, which requires signifi- cant power for a few hours during the event. The ability to reduce power consumption during off-peak times is a critical aspect of the design and economics of an operating system. Large venues also often require Wi-Fi connectivity. While technically not a cellular technology, Wi-Fi can be used by nearly every smartphone to reduce data traffic from the cellular network. A growing trend is to deploy both a cellular DAS and Wi-Fi network. Metropolitan, Campus and Rural Areas Small cells, indoor and outdoor DAS, public access and Wi-Fi have all seen significant speculation and investment by carriers. They are all viable solutions to relieve the grow- ing demand on cellular macro tower traffic and promise to deliver a strong return on investment and reduced deployment effort. Additionally, these solutions offer the end user an enhanced cellular experience with faster data speeds and higher call quality through extended coverage and capacity. A competitive advantage? No doubt. Small cells, both indoor and outdoor, are gaining traction among carriers for use in densely populated metro areas and campus environ- ments. Municipalities are investing in outdoor DAS and Wi-Fi, and rural access players are adopting small cells using satellite backhaul to provide cellular service to remote locations. The growth projections are staggering, and a robust supply chain effort will be required to meet demand and ensure a return on investment. Making the Right Choice Cellular enhancement technologies can be confusing and may require research and consultation to identify the best solution for your needs. TESSCO can help you narrow your options and provide the design and configuration support to meet your specific requirements. ductivity and repeat business and enhanced certain experiences, but only if access is

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